This assessment is a formative coursework task for the Leading Through Digital Change module at BPP University Business School. The assignment requires students to act as a Digital Transformation Consultant and prepare a Digital Transformation Report for one selected organisation. The purpose is to evaluate the organisation’s current digital transformation requirements and propose changes that can help maintain competitive advantage and create business value. Students are required to select one organisation from the options provided in the assessment brief. The listed organisations include Tata Motors, Meezan Bank Limited, Hulu, and Puma SE. The report should consider the organisation’s digital change environment and develop an appropriate strategic response to technological change. The main task requires students to critically review and propose one appropriate digital transformation strategic framework for the selected organisation. The assessment specifies that students should use one framework from McKinsey 4Ds, BCG 3 Stages, Gartner’s 6 Steps, or Cognizant’s 4 Pillars. The selected framework should be applied to the organisation’s digital transformation requirements. Students must also identify digital transformation objectives that support important organisational departments such as operations, ICT, and marketing. Examples and evidence from personal research can be incorporated to strengthen the analysis. The report should demonstrate understanding of management and leadership strategies in organisations experiencing digital change. Students are expected to connect the proposed framework and digital transformation objectives with the factors driving technological transformation within the selected organisation. The assessment also requires appropriate academic structure, including an introduction, Task 1, conclusion, references, and an appendix where necessary. The report has a main-body word limit of 1,000 words, excluding the cover page, table of contents, list of abbreviations, references, and appendices. It should be written in the third person and follow professional academic standards. Sources must be appropriately cited using the Harvard referencing system. The assessment focuses on applying management and leadership knowledge to digital transformation and developing a structured strategic response to digital change.
Digital Transformation · Digital Change · Digital Transformation Framework · Management and Leadership · Digital Strategy · Business Value · Competitive Advantage · Marketing · Operations · ICT · Digital Innovation · Strategic Framework
Megaminds has supported academic requirements in leading through digital change, leading through digital change and related disciplines.