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Business Research Methods
3,500 words
Business Research Methods – Research Methodologies, Research Instrument and Research Dissemination
This individual assessment for the Business Research Methods module requires students to produce a structured report of no more than 3,500 words. The assessment is designed to develop students’ ability to identify and justify a suitable business research problem, critically evaluate research methodologies, design an appropriate research instrument, and consider how potential research findings could be effectively communicated to relevant audiences. The report consists of three interconnected sections that require students to demonstrate critical research skills and an understanding of how research can contribute to knowledge and practical decision-making. Section 1 focuses on comparing two research methodologies. Students select a topic of interest or a business problem relevant to their degree specialism, such as strategy, supply chain management, international business and economics, marketing, finance, or human resources. They first explain and justify the selected research problem and formulate a research question. Students then review relevant academic literature, justify the selection of key readings, and demonstrate the scope of the literature through a visual presentation such as a mind map, Venn diagram, or literature map. The section concludes with a detailed critical evaluation of at least two established research methodologies, considering their application, contribution to theory and research, advantages, limitations, constraints, and potential research gaps. Section 2 focuses on the development of a research instrument. Students design an appropriate instrument for their proposed research, such as an interview guide, survey questionnaire, or another suitable data-collection tool. The instrument is provided in an appendix, while the main report includes a reflection explaining how and why it was designed. Students are not required to collect data for this assessment. The section concludes by evaluating the expected value of the proposed instrument and its potential contribution to answering the research question. Section 3 addresses research dissemination. Students identify the audiences that could benefit from the potential research findings and explain why those audiences are relevant. They also consider appropriate methods of communicating research outcomes, including suitable summaries, media, report design, and potential partners such as public organisations, NGOs, associations, or industry. The assessment requires Harvard referencing and a bibliography containing at least 12 relevant journal articles, including at least six published within the previous 24 months. The report is assessed on the clarity of the research problem, depth of literature analysis, critical evaluation of research methods, quality of the proposed research instrument, understanding of research dissemination, and overall academic presentation.
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Strategic Management / Sustainability / Responsible Leadership
2,500 words
Organisational Strategy and Sustainability: Strategic Evaluation of Engineers & Planners Company Ltd
This Consultancy Project Proposal assessment requires students to develop a professional and feasible research proposal addressing a current organisational issue or business challenge affecting an existing organisation. The work combines critical business analysis with research design, secondary-data methodology, ethics and visual communication through an accompanying one-page digital poster. MSc Management Summative Assess… The first task requires students to introduce the selected organisation and critically examine between one and three current challenges. The discussion must be evidence-based and supported by recent sources. Stronger work should connect the identified issues to current affairs, recent news, Sustainable Development Goals and relevant academic or company evidence. MSc Management Summative Assess… The second task requires development of a clear research aim, three objectives and, for stronger submissions, one or two research questions. Students must demonstrate awareness and application of research methodology using secondary research only, while incorporating both qualitative and quantitative approaches. The research design should be directly connected to the selected organisational challenges. MSc Management Summative Assess… The third task focuses on the research plan and ethical considerations. Students must explain ethical issues associated with secondary-data collection and support the discussion using credible literature. The accompanying poster should present a coherent research plan and demonstrate effective data-analysis and data-presentation skills through relevant graphs, charts, tables or descriptive statistics. MSc Management Summative Assess… The fourth task assesses the student's ability to critically organise and synthesise information into a coherent proposal. The written report should use recent, credible sources, while the poster should include a short reflection on challenges encountered when synthesising evidence for the proposed study. MSc Management Summative Assess… The report must be written in the third person and use Harvard referencing. The proposed structure allocates approximately 150 words to the introduction, 400 words to the challenge discussion, 150 words to the research aim and objectives, 500 words to methodology, 200 words to ethical considerations and 100 words to the conclusion. The digital poster has no formal word count but must fit on a single A4 page and use a readable 10–12 point font. MSc Management Summative Assess… MSc Management Summative Assess… Overall, the assessment develops skills in consultancy problem definition, research design, secondary-data analysis, mixed-method thinking, ethical research practice, critical synthesis and professional visual communication.
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Computer Science / Research Methods / Specialist Research
2,800 words
Research Specialism Report: Critical Review of Open Research Questions in Computer Science
This Advanced Research Topics in Computer Science assessment requires students to critically examine a research paper associated with their chosen MSc specialism and demonstrate an understanding of how established research techniques are used to create and extend knowledge in computer science. Eligible specialisms include Artificial Intelligence, Networking, Cyber Security, Software Engineering and Data Science. The assessment is intended to prepare students for deeper independent research as part of their Master's project. 7COM1084+Research+specialism+re… Students begin by providing a clear introduction to their selected research specialism and explaining the broader research area in a way that is accessible to readers with general computer-science knowledge. The report then identifies the open research question presented in the relevant 7COM1084 specialist lecture paper, explains the problem in detail and evaluates why it is scientifically significant or relevant to a real-world application. 7COM1084+Research+specialism+re… A substantial literature-review section requires students to examine existing and related research beyond the specialist lecture paper. The aim is to identify what previous work has achieved, explain why existing approaches do not fully solve the research problem and identify further unresolved questions. 7COM1084+Research+specialism+re… The research-methods section focuses on the approaches used in the selected specialist paper. Students are expected to describe and critically evaluate those methods, considering both their strengths and limitations. They must then propose an alternative or extended research approach that could build on the published work and investigate related open problems, drawing on principles of experimental design and theoretical or practical research. 7COM1084+Research+specialism+re… The final reflective component asks students to explain their personal investment in the research area, including why the selected question interests them and how their own strengths and prior experience would support future research in that domain. 7COM1084+Research+specialism+re… The report must not exceed 2,800 words ±10%, must use the Harvard referencing system, and must include at least 20 references, one of which must be the relevant 7COM1084 specialist paper. 7COM1084+Research+specialism+re… 7COM1084+Research+specialism+re… 7COM1084+Research+specialism+re… Overall, the assessment integrates research specialism knowledge, literature review, open-problem identification, methodological critique, research design, future-work development and scholarly communication within a Level 7 computer-science research context.
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Consultancy Project
1,464 words
Enhancing Sustainable Supply Chain Practices through Digital Transformation: A Case Study of Unilever Plc
This consultancy project proposal examines how digital transformation can enhance sustainable supply chain practices at Unilever Plc. Unilever is presented as a multinational fast-moving consumer goods organisation operating across more than 190 markets, with a complex global supply chain and sustainability commitments linked to the United Nations Sustainable Development Goals. The proposal focuses on the challenges associated with achieving supply chain transparency, managing fragmented sustainability data, and balancing sustainable sourcing and operational costs. The project investigates how emerging digital technologies, particularly blockchain, the Internet of Things (IoT) and Artificial Intelligence (AI), could support greater transparency, traceability, operational efficiency and sustainability within Unilever's supply chain. The organisational analysis identifies issues including the complexity of tracing raw materials across multi-tier supply chains, fragmented procurement and sustainability information systems, and the tension between sustainability investments and short-term operational costs. The proposal also considers infrastructure readiness, data security and employee upskilling as factors affecting digital transformation. The research aims to examine how digital transformation technologies could improve sustainable supply chain planning at Unilever while supporting long-term business and environmental goals. Three objectives are established: examining sustainability challenges affecting Unilever's global supply chain, assessing how blockchain, IoT and AI could improve transparency, traceability and efficiency, and proposing strategic recommendations for integrating digital innovation into Unilever's sustainability framework. The central research question examines how digital transformation can contribute to an ethical, transparent and sustainable supply chain while maintaining operational efficiency. A qualitative exploratory case-study research design is proposed. The main emphasis is on secondary data, including Unilever's annual reports, sustainability information, digital transformation publications, company news, industry articles and analyst reports. Where feasible, primary data may be collected through semi-structured expert interviews and a short qualitative questionnaire. The proposed analysis includes thematic analysis, document review and descriptive statistics using relevant secondary numerical data. Validity is supported through triangulation, while reliability is addressed through consistent coding and an audit trail. The proposal also addresses ethical considerations, including research integrity, transparency, confidentiality, informed consent, anonymity, GDPR requirements, plagiarism avoidance, Harvard referencing and potential corporate bias or greenwashing. Overall, the project explores the potential contribution of digital innovation to Unilever's sustainability objectives and the wider responsible digitalisation of the FMCG supply chain.
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Computing / Artificial Intelligence / Digital Transformation / Management Consultancy
7,000 words
AI Readiness and Programme Adoption Strategy for the NewFutures: AI Programme at Northumbria University London
This postgraduate consultancy project focuses on developing an AI readiness, skills-development and programme-adoption strategy for students and recent alumni at Northumbria University London. The project supports the university’s participation in NewFutures: AI, a funded AI skills and career-readiness programme offering a four-week online course covering responsible AI foundations and specialist pathways in Marketing and Communications, Finance and Accounting, Business Operations and Logistics, Administration, and ICT and Technical Support. The central consultancy challenge is to understand the AI literacy, confidence, readiness and training needs of Northumbria University London students and alumni and translate that evidence into a practical implementation and outreach strategy. The client aims to reach approximately 12,000 students and recent alumni and support a target of 6,000 LMS registrations during the 2026–2027 programme period. The project requires primary and secondary research into AI readiness, demand for different AI-skilling pathways and barriers to participation such as awareness, time, perceived value and accessibility. The consultancy team is also expected to benchmark comparable initiatives and use research evidence to develop recommendations appropriate to different academic disciplines and student and alumni groups. The implementation component focuses on designing an evidence-based outreach and adoption campaign, including appropriate communication channels, messaging, timing, incentives, faculty engagement and stakeholder participation. Recommended channels may include email campaigns, newsletters, social media, student services, events, learning platforms and alumni communications. The project also requires an implementation timeline and indicative budget for the 2026–2027 programme period. The wider assessment develops professional consultancy capability through business and requirements analysis, research methodology, ethical research practice, practical implementation, testing and strategic recommendations. The project charter additionally establishes milestones for research design, data collection, analysis, report development, review and presentation, together with defined responsibilities for project management, data analysis, AI expertise and stakeholder communication. The individual component complements the consultancy work through critical reflection on personal contribution, skills development, decision-making, problem-solving, communication, collaboration, technical capability, innovation and continuous professional development.
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